You can use Facebook to reach your business goals. Learn how
to create Facebook ads directly from your Facebook Page.
Reaching people
beyond your Page followers
When you advertise on Facebook, you can reach people beyond
the Page followers that you already have and build new customer relationships.
You can do this by creating ads from your Facebook Page through desktop or
mobile.
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There are many forms of ads that you can create from your
Facebook Page. They enable you to boost a post, promote your website, send
traffic to your business location and more. Select the best goal and ad format
to help you reach your unique business goals.
Creating an ad from
your Facebook Page
Step 1:-Choose a goal.
Some
of the ad objectives you can choose from are:
· Get
more messages
· Get
more website visitors
· Promote
your business locally
· Promote
your Page
· Boost
your post
· Get
more leads
Step 2 Add your visuals.
Your ad has three key components: visuals, text and anaction button. The visuals can be an eye-catching photo or a must-watch video
about your business. The text should complement the image and lead your
customers to take the action you desire. The action button directs people to
take that next step.
Step 3 Define your audience.
When you create a Facebook ad,
think about the kinds of people who are most often attracted to your business,
product or services. Try to identify what they have in common, and use that
information to create an audience of other people like them.
Step 4 Set your budget and duration.
Decide how much you want to
spend per day and how many days you want your ad to run. A daily budget is the
average amount you'll spend on your ad each day. For example, if you set a
daily budget of USD 5 over the course of five days, you'll be charged up to USD
25 total.
Step 5 Decide where you want your ad to appear.
When you create an ad from your
Facebook Page, you can select to have it appear on Instagram as well as
Facebook.
Step 6 Publish your ad..
successfully launches her ad on
Facebook and Instagram.
Tips for advertising from your Facebook Page
Here are some tips to help you
get started with ads from your Facebook Page:
1. Create one narrow audience and another that's more
broad and see how targeting each one affects your ad results. Adjust the
settings and try again as needed.
2. Keep your ads simple to make them easy for your
customers to understand.
3. Try different creatives to determine what appeals
most to your audience.
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